{"id":4397,"date":"2026-04-14T07:08:11","date_gmt":"2026-04-14T07:08:11","guid":{"rendered":"https:\/\/exact3d.gr\/case-study-alfawood-interactive-product-environments\/"},"modified":"2026-05-07T12:32:13","modified_gmt":"2026-05-07T12:32:13","slug":"case-study-alfawood-interactive-product-environments","status":"publish","type":"page","link":"https:\/\/exact3d.gr\/en\/case-study-alfawood-interactive-product-environments\/","title":{"rendered":"Case Study AlfaWood &#8211; Interactive Product Environments"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"4397\" class=\"elementor elementor-4397 elementor-2970\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-82249b1 e-flex e-con-boxed e-con e-parent\" data-id=\"82249b1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8d307b6 e-con-full e-flex e-con e-child\" data-id=\"8d307b6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3546625 elementor-widget elementor-widget-heading\" data-id=\"3546625\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Material Configurator \u2013 ALFA Case Study<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42424e9 elementor-widget elementor-widget-text-editor\" data-id=\"42424e9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"v1MsoNormal\">See the material. <span lang=\"EL\">Exactly as you will experience it.<br> <br> <br><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6714219 e-con-full e-flex e-con e-child\" data-id=\"6714219\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-eeb2d63 e-con-full e-flex e-con e-child\" data-id=\"eeb2d63\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6838e64 elementor-widget elementor-widget-button\" data-id=\"6838e64\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/exact3d.gr\/en\/book-a-demo\/\" id=\"PareProsforaButton\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-long-arrow-alt-right\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M313.941 216H12c-6.627 0-12 5.373-12 12v56c0 6.627 5.373 12 12 12h301.941v46.059c0 21.382 25.851 32.09 40.971 16.971l86.059-86.059c9.373-9.373 9.373-24.569 0-33.941l-86.059-86.059c-15.119-15.119-40.971-4.411-40.971 16.971V216z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Get a Quote<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7bcdd86 e-flex e-con-boxed e-con e-parent\" data-id=\"7bcdd86\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-4b5bfee e-con-full e-flex e-con e-child\" data-id=\"4b5bfee\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-752e973 elementor-widget elementor-widget-text-editor\" data-id=\"752e973\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"v1MsoNormal\"><b><span lang=\"EL\">The Challenge<br><br><br><br><\/span><\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fe8d343 elementor-widget elementor-widget-text-editor\" data-id=\"fe8d343\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"v1MsoNormal\"><span lang=\"EL\"> <\/span><a href=\"https:\/\/alfawood.gr\/3dvision\/\"><b>Alfa Wood<\/b><\/a><span lang=\"EL\"> offers a wide range of surfaces, including melamines, flooring, acoustic panels, and wall claddings.<\/span><\/p><p class=\"v1MsoNormal\"><span lang=\"EL\"><br>However, the selection experience relied mainly on samples and physical presence, creating a clear limitation:<br>the user could not easily understand how the materials would work within a space and in real-life applications.<\/span><\/p><p class=\"v1MsoNormal\"><span lang=\"EL\">The need was clear:<br>to create a solution that would allow any user \u2014 from anywhere \u2014 to apply and evaluate surfaces on furniture, flooring, and walls, without the presence of a salesperson.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-eda0d33 e-con-full e-flex e-con e-child\" data-id=\"eda0d33\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-52154dc elementor-widget elementor-widget-image\" data-id=\"52154dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"749\" src=\"https:\/\/exact3d.gr\/wp-content\/uploads\/2026\/04\/alfa2-1024x959.jpg\" class=\"attachment-large size-large wp-image-4394\" alt=\"Modern Living Room with Sofa and Wall-Mounted TV\" srcset=\"https:\/\/exact3d.gr\/wp-content\/uploads\/2026\/04\/alfa2-1024x959.jpg 1024w, https:\/\/exact3d.gr\/wp-content\/uploads\/2026\/04\/alfa2-300x281.jpg 300w, https:\/\/exact3d.gr\/wp-content\/uploads\/2026\/04\/alfa2-768x719.jpg 768w, https:\/\/exact3d.gr\/wp-content\/uploads\/2026\/04\/alfa2.jpg 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-916b5eb e-flex e-con-boxed e-con e-parent\" data-id=\"916b5eb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a8b48c6 e-con-full e-flex e-con e-child\" data-id=\"a8b48c6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1578afe elementor-widget elementor-widget-image\" data-id=\"1578afe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"749\" src=\"https:\/\/exact3d.gr\/wp-content\/uploads\/2026\/04\/gaed-1024x959.jpg\" class=\"attachment-large size-large wp-image-4395\" alt=\"Contemporary Corner Kitchen with Marble Countertop\" srcset=\"https:\/\/exact3d.gr\/wp-content\/uploads\/2026\/04\/gaed-1024x959.jpg 1024w, https:\/\/exact3d.gr\/wp-content\/uploads\/2026\/04\/gaed-300x281.jpg 300w, https:\/\/exact3d.gr\/wp-content\/uploads\/2026\/04\/gaed-768x719.jpg 768w, https:\/\/exact3d.gr\/wp-content\/uploads\/2026\/04\/gaed.jpg 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-72e59be e-con-full e-flex e-con e-child\" data-id=\"72e59be\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9f28338 elementor-widget elementor-widget-text-editor\" data-id=\"9f28338\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"v1MsoNormal\"><b><span lang=\"EL\">The Solution<\/span><\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e30ba92 elementor-widget elementor-widget-text-editor\" data-id=\"e30ba92\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"v1MsoNormal\"><span lang=\"EL\"><br>A complete <span style=\"color: #d3593e;\"><a style=\"color: #d3593e;\" href=\"https:\/\/exact3d.gr\/en\/3d-configurator\/\"><b>3D material experience configurator was developed, bringing Alfa Wood\u2019s surfaces into realistic environments.<\/b><\/a><\/span><b><span lang=\"EL\"><span style=\"color: #d3593e;\"><\/span><\/span><\/b><\/span><\/p><p class=\"v1MsoNormal\">Four different spaces were created:<\/p><ul type=\"disc\"><li class=\"v1MsoNormal\">2 kitchens,<\/li><li class=\"v1MsoNormal\">1 living room,<\/li><li class=\"v1MsoNormal\">1 bedroom.<\/li><\/ul><p class=\"v1MsoNormal\"><span lang=\"EL\">In each space, users can apply materials to real surfaces \u2014<br>furniture, flooring, and walls \u2014 and instantly view the result.<\/span><\/p><p class=\"v1MsoNormal\">The experience functions as a digital showroom, available anytime, from any location.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-082bf58 e-flex e-con-boxed e-con e-parent\" data-id=\"082bf58\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-cf04822 e-con-full e-flex e-con e-child\" data-id=\"cf04822\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4229010 elementor-widget elementor-widget-text-editor\" data-id=\"4229010\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"v1MsoNormal\"><b>What It Offers<\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-41e6675 elementor-widget elementor-widget-text-editor\" data-id=\"41e6675\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul type=\"disc\"><li class=\"v1MsoNormal\"><span lang=\"EL\">Ability to select materials remotely without relying on a physical store<\/span><\/li><li class=\"v1MsoNormal\"><span lang=\"EL\">Instant understanding of how each surface is applied within the space<\/span><\/li><li class=\"v1MsoNormal\"><span lang=\"EL\">Transforming material selection from a simple sample into a realistic experience<\/span><\/li><li class=\"v1MsoNormal\"><span lang=\"EL\">Increasing customer confidence before making a decision<\/span><\/li><li class=\"v1MsoNormal\"><span lang=\"EL\">Unifying all product categories into one integrated platform<\/span><\/li><\/ul><p class=\"v1MsoNormal\"><span lang=\"EL\">Beyond simple presentation, the system allows users to accurately visualize the final result \u2014<br>bridging the gap between material and real-world application.<br> <br> <br><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8825930 e-con-full e-flex e-con e-child\" data-id=\"8825930\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-71c34f1 elementor-widget elementor-widget-image\" data-id=\"71c34f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"749\" src=\"https:\/\/exact3d.gr\/wp-content\/uploads\/2026\/04\/gsdgsdgsd-1024x959.jpg\" class=\"attachment-large size-large wp-image-4396\" alt=\"Modern Kitchen with Island and Stools\" srcset=\"https:\/\/exact3d.gr\/wp-content\/uploads\/2026\/04\/gsdgsdgsd-1024x959.jpg 1024w, https:\/\/exact3d.gr\/wp-content\/uploads\/2026\/04\/gsdgsdgsd-300x281.jpg 300w, https:\/\/exact3d.gr\/wp-content\/uploads\/2026\/04\/gsdgsdgsd-768x719.jpg 768w, https:\/\/exact3d.gr\/wp-content\/uploads\/2026\/04\/gsdgsdgsd.jpg 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d596f50 e-flex e-con-boxed e-con e-parent\" data-id=\"d596f50\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-74b36a9 e-con-full e-flex e-con e-child\" data-id=\"74b36a9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f1b61b3 elementor-widget elementor-widget-text-editor\" data-id=\"f1b61b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"v1MsoNormal\"><b>Material Experience Configurator<\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6b9b3a7 e-flex e-con-boxed e-con e-parent\" data-id=\"6b9b3a7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-acb245e e-con-full e-flex e-con e-child\" data-id=\"acb245e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bd5de6b elementor-widget elementor-widget-html\" data-id=\"bd5de6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"iframe-wrapper\">\r\n  <!-- Overlay \u03c0\u03c1\u03b9\u03bd \u03c4\u03bf start -->\r\n  <div class=\"iframe-overlay\" id=\"overlay\">\r\n    <div class=\"overlay-content\">\r\n      <button onclick=\"loadIframe()\">Start<\/button>\r\n    <\/div>\r\n  <\/div>\r\n\r\n  <!-- \u03a4\u03bf iframe (\u0394\u0395\u039d \u03c6\u03bf\u03c1\u03c4\u03ce\u03bd\u03b5\u03c4\u03b1\u03b9 \u03b1\u03c1\u03c7\u03b9\u03ba\u03ac) -->\r\n  <iframe id=\"viewer\" data-src=\"https:\/\/3dvision.alfawood.gr\/index_theme2.php?model=alfawood_living_room1&amp;lang=el\" frameborder=\"0\" scrolling=\"no\">\r\n  <\/iframe>\r\n<\/div>\r\n\r\n<style>\r\n.iframe-wrapper {\r\n  position: relative;\r\n  width: 100%;\r\n  height: 800px;\r\n  overflow: hidden;\r\n}\r\n\r\n\/* Overlay *\/\r\n.iframe-overlay {\r\n  position: absolute;\r\n  width: 100%;\r\n  height: 100%;\r\n  background: url('\/wp-content\/uploads\/2026\/04\/aaaaaa.jpg') center\/cover no-repeat;\r\n  display: flex;\r\n  justify-content: center;\r\n  align-items: center;\r\n  z-index: 10;\r\n}\r\n\r\n\/* Blur effect *\/\r\n.iframe-overlay::before {\r\n  content: \"\";\r\n  position: absolute;\r\n  width: 100%;\r\n  height: 100%;\r\n1);\r\n}\r\n\r\n\/* Button \u03c0\u03ac\u03bd\u03c9 \u03b1\u03c0\u03cc blur *\/\r\n.overlay-content {\r\n  position: relative;\r\n  z-index: 2;\r\n}\r\n\r\n.overlay-content button {\r\n  padding: 15px 30px;\r\n  font-size: 18px;\r\n  cursor: pointer;\r\n  border: none;\r\n  border-radius: 8px;\r\n  color: white;\r\n  background: linear-gradient(135deg, #2A5C6D, #D8573C);\r\n  transition: all 0.3s ease;\r\n}\r\n\r\n\/* Hover effect *\/\r\n.overlay-content button:hover {\r\n  transform: scale(1.05);\r\n  opacity: 0.9;\r\n}\r\n\r\n\/* iframe *\/\r\niframe {\r\n  width: 100%;\r\n  height: 100%;\r\n  border: none;\r\n}\r\n\r\n\/* \ud83d\udcf1 Mobile responsive *\/\r\n@media (max-width: 768px) {\r\n  .iframe-wrapper {\r\n    height: 500px;\r\n  }\r\n\r\n  iframe {\r\n    height: 500px;\r\n  }\r\n}\r\n<\/style>\r\n\r\n<script>\r\nfunction loadIframe() {\r\n  const iframe = document.getElementById('viewer');\r\n  const overlay = document.getElementById('overlay');\r\n\r\n  iframe.src = iframe.getAttribute('data-src'); \/\/ \u03c6\u03bf\u03c1\u03c4\u03ce\u03bd\u03b5\u03b9 \u03bc\u03cc\u03bd\u03bf \u03cc\u03c4\u03b1\u03bd \u03c0\u03b1\u03c4\u03b7\u03b8\u03b5\u03af start\r\n  overlay.style.display = 'none';\r\n}\r\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fa89655 e-flex e-con-boxed e-con e-parent\" data-id=\"fa89655\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-f5496b6 e-con-full e-flex e-con e-child\" data-id=\"f5496b6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6c536b2 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"6c536b2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/exact3d.gr\/en\/book-a-demo\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-long-arrow-alt-right\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M313.941 216H12c-6.627 0-12 5.373-12 12v56c0 6.627 5.373 12 12 12h301.941v46.059c0 21.382 25.851 32.09 40.971 16.971l86.059-86.059c9.373-9.373 9.373-24.569 0-33.941l-86.059-86.059c-15.119-15.119-40.971-4.411-40.971 16.971V216z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">REQUEST A PRESENTATION<br> <br> 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Exactly as you will experience it. Get a Quote The Challenge Alfa Wood offers a wide range of surfaces, including melamines, flooring, acoustic panels, and wall claddings. However, the selection experience relied mainly on samples and physical presence, creating a clear limitation:the user could not easily [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-4397","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Material Configurator Case Study \u2013 ALFA Wood | Exact3D<\/title>\n<meta name=\"description\" content=\"Case Study ALFA Wood: How a material configurator transforms surface presentation into an interactive experience within a real environment.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/exact3d.gr\/en\/case-study-alfawood-interactive-product-environments\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Material Configurator Case Study \u2013 ALFA Wood | Exact3D\" \/>\n<meta property=\"og:description\" content=\"Case Study ALFA Wood: How a material configurator transforms surface presentation into an interactive experience within a real environment.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/exact3d.gr\/en\/case-study-alfawood-interactive-product-environments\/\" \/>\n<meta property=\"og:site_name\" content=\"Exact3D Configurator\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-07T12:32:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/exact3d.gr\/wp-content\/uploads\/2026\/04\/alfa2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"1011\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/exact3d.gr\\\/en\\\/case-study-alfawood-interactive-product-environments\\\/\",\"url\":\"https:\\\/\\\/exact3d.gr\\\/en\\\/case-study-alfawood-interactive-product-environments\\\/\",\"name\":\"Material Configurator Case Study \u2013 ALFA Wood | Exact3D\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/exact3d.gr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/exact3d.gr\\\/en\\\/case-study-alfawood-interactive-product-environments\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/exact3d.gr\\\/en\\\/case-study-alfawood-interactive-product-environments\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/exact3d.gr\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/alfa2-1024x959.jpg\",\"datePublished\":\"2026-04-14T07:08:11+00:00\",\"dateModified\":\"2026-05-07T12:32:13+00:00\",\"description\":\"Case Study ALFA Wood: How a material configurator transforms surface presentation into an interactive experience within a real environment.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/exact3d.gr\\\/en\\\/case-study-alfawood-interactive-product-environments\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/exact3d.gr\\\/en\\\/case-study-alfawood-interactive-product-environments\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/exact3d.gr\\\/en\\\/case-study-alfawood-interactive-product-environments\\\/#primaryimage\",\"url\":\"https:\\\/\\\/exact3d.gr\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/alfa2-1024x959.jpg\",\"contentUrl\":\"https:\\\/\\\/exact3d.gr\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/alfa2-1024x959.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/exact3d.gr\\\/en\\\/case-study-alfawood-interactive-product-environments\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/exact3d.gr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Case Study AlfaWood &#8211; 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