See comfort in motion — and materials come to life.
The Challenge
INNOVA’s armchair is a product with multiple versions and functionalities.
It can be transformed:
At the same time, the company chose to operate in the market without a physical store, relying exclusively on e-commerce.
The challenge was clear:
how can such a complex and highly customizable product be accurately presented when the user cannot see or test it physically?
The Solution
A high-precision 3D configurator was developed, accurately representing both the form and functionality of the armchair.
The user can:
The user accurately sees the movement of the armchair, the function of each mechanism, and the transition between positions.
This transforms the experience into a digital showroom for functionality and materials.
What It Offers
This is not a simple presentation.
It is an experience where the user designs, views, and understands every detail — before making a decision.
Adaptive Armchair Configurator
© 2026 Exact3D. All rights reserved.
